Set up in 1981, the Bearys Group is involved primarily in real estate development and education. Over the years, its various initiatives had developed a disconnected design language and lacked a common look and feel.

Since a sustainable and eco-friendly approach to operations was the common theme in all of the Group’s initiatives, we translated this into a signature design language.

The visual strategy introduced common colours, fonts and themes to deliver a uniform look and feel that was then extended across various collaterals for the Group.