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RASHMI SINGH

Head Designer

I have always been a visual thinker. When I slice an orange, I visualise a bicycle wheel. When I hear a business brief, I start visualising images. In a quest to explore my own creativity I went to London to study Visual Communication. On my return, I found my niche in Cracker & Rush.
Cracker & Rush sets high benchmarks that help me push my boundaries while allowing me complete creative freedom. I start every project wondering what I’ll come up with. And through the journey, I get to see something I am proud of.
Oh, and my boss bakes the best cakes. For a person whose ultimate dream is to eat her way out of a human-sized sponge cake, that’s a sweet deal!